An Expected Level of Performance Against Which Actual Performance Can

question 16

Multiple Choice

An expected level of performance against which actual performance can be compared is a

• A) standard performance.
• B) standard of excellence.
• C) step in sales analysis.
• D) performance standard.
• E) corrective standard.

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Definitions:

Elaboration Likelihood Model

A theory in psychology that explains different ways of processing stimuli, why they are used, and their outcomes on attitude change.

Peripheral Route

A method of persuasion that relies on superficial cues, such as the attractiveness or credibility of the source, rather than the quality of the argument.

Emotional Responses

The subjective feelings and physiological reactions elicited by stimuli or events.

Classical Conditioning

The procedure of learning that is achieved when an environmental stimulus is associated with one that occurs in nature.