Why Is It Essential That a Questionnaire Be Carefully Designed

question 85

Essay

Why is it essential that a questionnaire be carefully designed and prepared? What problems can arise when a survey has not been well thought out?

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Definitions:

Random Walk

Describes the notion that stock price changes are random and unpredictable.

Submartingale

A type of stochastic process where the conditional expected future value of the process is at least equal to the present value.

Expected Price

The forecasted price of an asset, based on current information and analysis.

Intensively Sold

A marketing strategy that aims for widespread distribution and makes the product available at as many retail locations as possible.