An Opinion Leader Is Likely to Be Most Effective Under

question 105

Multiple Choice

An opinion leader is likely to be most effective under all of the following conditions except when the

• A) follower has high product involvement.
• B) follower has low product knowledge.
• C) follower has values and attitudes similar to the opinion leader.
• D) product details are numerous and complicated.
• E) follower has attitudes and values that are different from those of the opinion leader.

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Definitions:

Ornamental Display

The use of plants, animals, or objects for decoration, especially to make a garden or building more attractive.

Social Behavior

Interaction of two or more animals, usually of the same species.

Transmitting Disease

The process by which diseases are passed from an infected individual to a susceptible individual, potentially through various mediums like air, water, or direct contact.

Predators

Organisms that hunt and consume other organisms for food.