Consumer Clustering Refers to the Prediction of What Each Individual

question 31

True/False

Consumer clustering refers to the prediction of what each individual accessing a website is most likely to be interested in seeing.

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Definitions:

Mechanistic Structure

A mechanistic structure in an organization is characterized by rigid hierarchy, high levels of formalization, and centralized decision making.

Organic Structure

A flexible and decentralized organizational structure, characterized by low levels of formalization and high levels of employee autonomy, aimed at fostering innovation and adaptability.

Single Corporation

A business or company that operates independently without subsidiaries or affiliations with other entities.

Unrelated Businesses

Companies or divisions that operate in distinctly different industries or markets without significant overlap in products, services, or customer bases.