By Compiling Billions of Consumer Clickstreams and Creating Behavioral Models,companies

question 18

True/False

By compiling billions of consumer clickstreams and creating behavioral models,companies can determine individual consumers' interests from the sites they visited.

---

Definitions:

Embarrassment

The feeling that people experience when interaction is disrupted because the identity they have claimed in an encounter is discredited.

Homogeneous Group

A group of individuals who share similar characteristics, such as ethnicity, cultural background, or interests, making the group relatively uniform.

Fundamental Emotions

Core emotional experiences that are universally recognized, such as happiness, sadness, fear, and anger, among others.

Jealousy

A complex emotion that often involves feelings of insecurity, fear, and concern over a relative lack of possessions or safety, particularly in personal relationships.