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Technologies Used by the Retailer Macy's to Engage Mobile Shoppers

question 134

Multiple Choice

Technologies used by the retailer Macy's to engage mobile shoppers include all of the following except ________.


Definitions:

Stealth Marketing

A marketing strategy that advertises a product to people without them knowing they are being marketed to.

Unethical

Actions or behaviors that go against moral principles or professional standards.

Cultural Competency Skills

The ability to interact effectively with people of various cultural backgrounds, understanding and respecting differences to ensure effective communication and engagement.

Communication

The act of conveying information or expressing ideas to another through speech, writing, or other mediums.

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