When Customers Interact with a Brand Using Their Mobile Devices,information

question 121

True/False

When customers interact with a brand using their mobile devices,information is collected about customers that can be used to optimize the interactions.

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Definitions:

Legislative Branch

One of the three branches of the U.S. government, responsible for making and enacting laws, consisting of the Senate and the House of Representatives.

Enabling Legislation

The statute by which a legislative body creates an administrative agency.

Administrative Procedure Act (APA)

A federal law in the United States that governs the way administrative agencies of the federal government propose and establish regulations.

Freedom of Information Act (FOIA)

A law that grants the public the right to access information from the federal government, enhancing transparency and accountability.