THE NEXT QUESTIONS ARE BASED ON THE FOLLOWING INFORMATION

question 211

Essay

THE NEXT QUESTIONS ARE BASED ON THE FOLLOWING INFORMATION:
A company wishes to evaluate the effectiveness of a marketing campaign.Seventy five percent of all potential professors were reached in a focused advertising program.Twenty eight percent of those contacted adopted the book while 8% of the adoptions came from professors who did not receive the promotional material.Define the following events of interest:
A₁ = Professor received advertising material
A₂ = Professor did not receive advertising material
B₁ = Professor adopts the book
B₂ = Professor does not adopt the book
-What is the probability that a professor who does not receive advertising material has not adopted the book?

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Definitions:

Role Senders

People or entities in an organization that have expectations for the behavior and performance of others, often influencing their roles.

Focal Role

The central or most important role that an entity or individual plays in a specific context or system.

Intragroup Conflict

Disagreements or disputes that occur within a group, team, or organization, which can arise from differences in opinions, goals, or working styles among its members.

Groupthink

A phenomenon in which the desire for harmony or conformity in a group results in an irrational or dysfunctional decision-making outcome.