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How would you interpret the coefficient on x3?
Exporting
Exporting is the process of selling goods or services produced in one country to buyers in other countries.
Global Segmentation
Global segmentation involves dividing a market into distinct groups of consumers with shared characteristics across international borders to tailor marketing efforts.
Changing Needs
The evolution or variation in consumers' requirements or desires over time, influencing product development and marketing strategies.
Global Product Strategy
A framework for developing, marketing, and selling products in multiple countries with the aim of optimizing global performance.
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