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In a Regression Model with Two Predictors X1 and X2,an

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In a regression model with two predictors x1 and x2,an interaction term may be used when:


Definitions:

Recency Effect

An effect that occurs when recently encountered information primarily influences attitudes (e.g., a commercial viewed just before shopping influences a shopper’s choices).

Primacy Effect

The idea that what we learn early colors how we judge subsequent information.

Delay

The act of postponing or slowing something down, causing it to occur later than previously planned or expected.

Messages

Units of communication intended to convey information, feelings, or instructions from one entity to another.

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