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Melinda has just graduated with a master's degree in information technology and has been having trouble finding a corporate job.None of the large companies she has contacted have job openings in her field.So Melinda decides to try marketing her services to some of her home town businesses.These businesses have been very slow to adopt new technology.For instance,the local hardware store runs just like it did thirty years ago,with an aging cash register and paper-based bookkeeping.She plans to talk with the store's owner about hiring her part time as its IT specialist to modernize the store's systems.What objections might the hardware store owner have to the idea of hiring an IT specialist,and what should Melinda say to convince the owner of the store that she can help increase the store's sales?
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