Why Do Many Businesses Post Positive Comments About Their Products

question 87

Essay

Why do many businesses post positive comments about their products and their companies on Internet blogs?

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Definitions:

Selling Price

The amount of money for which a product is sold to the customer; it may include costs such as manufacturing, distribution, and markup.

Traceable Fixed Expense

Fixed costs that can be directly linked to a specific product, department, or segment and would disappear if the product, department, or segment were eliminated.

Net Operating Income

The total income generated from normal business operations after deducting operating expenses but before taxes and interest.

Price Hike

An increase in the cost of goods or services.