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For Subliminal Perception to Occur, the Stimulus Must Be Presented

question 67

True/False

For subliminal perception to occur, the stimulus must be presented below the level of the consumer's awareness.


Definitions:

Vestibular Sense

The sense related to the body's balance, posture, and the orientation of the body in space, largely managed by structures in the inner ear.

Top-Down Processing

A cognitive process that initiates with our thoughts, which flow down to lower-level functions, such as the senses; an approach wherein perception starts with the brain and is influenced by prior knowledge and expectations.

Sensory Interaction

The process by which different senses, such as sight and sound, influence and interact with each other.

Sensory Interaction

The principle that one sense can influence or change how another sense is perceived, demonstrating the complex interplay between different sensory modalities.

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