When Consumers Are Intent on Doing What They Can to Satisfy

question 30

Multiple Choice

When consumers are intent on doing what they can to satisfy a need, they are inclined to pay attention and process any information they feel is relevant to achieving their goals. This state is termed:

• A) involvement.
• B) motivation.
• C) attribution.
• D) participation.

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Definitions:

Humanistic Psychologist

A professional in psychology who focuses on individual potential and stresses the importance of growth and self-actualization.

Psychodynamic Psychologist

A mental health professional who applies theories and principles from psychodynamic psychology, focusing on unconscious processes influencing behavior.

Behaviorist

a psychologist who focuses on understanding behavior through observable actions and the environment, without emphasizing internal mental states.

False Consensus Effect

Refers to the tendency of individuals to overestimate how much others share their beliefs, attitudes, and behaviors.