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We Can Divide Time into the Following Categories; Flow Time

question 94

Essay

We can divide time into the following categories; flow time, occasion time, deadline time, leisure time, and time to kill. During which of these times are we the most and least receptive to marketing messages?


Definitions:

Substitute Good

A product or service that consumers can use in place of another to satisfy the same need or desire.

Price Decrease

A reduction in the cost of goods or services over a specific period.

Demand Curve

A visual diagram that illustrates the connection between a product's price and the amount consumers are willing to buy.

Sport Utility Vehicles

Large vehicles combining the features of passenger cars with off-road capabilities and increased cargo space.

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