The Controversy Surrounding External Versus Internal Growth Finds

question 52

Multiple Choice

The controversy surrounding external versus internal growth finds

• A) external growth appears to be superior financially to internal growth.
• B) internal growth appears to be superior financially to external growth.
• C) there appears to be no financial advantage to either.
• D) acquisitions have a lower survival rate than new internally generated business ventures.
• E) strategic alliances are superior to both.

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Definitions:

Handle Objections

Refers to the process by which salespeople overcome customer concerns or hesitations regarding a product or service.

No-Need Objection

An objection in which the prospect declares he or she does not need the product and implies the end of the selling effort, but which may actually be either a hidden or a stalling objection.

Clearwater Hampers

A company or brand known for offering gift baskets or hampers, potentially including various food items and gifts.

Corporate Customers

Businesses or organizations that purchase goods or services for use in their operations, as opposed to individual consumers.