Which Strategy Did Delta Choose When It Acquired Northwest Airlines

question 63

Multiple Choice

Which strategy did Delta choose when it acquired Northwest Airlines to obtain access to Northwest's Asian markets?

• A) a retrenchment strategy using horizontal integration through internal means
• B) a horizontal integration strategy
• C) a stability strategy using concentric diversification
• D) a growth strategy using vertical integration through external means
• E) a retrenchment strategy using a concentration method

---

Definitions:

Marginal Cost

The amplification in entirety of cost following the production of an additional unit of a product or service.

Mud Statues

This refers to sculptures made from mud or clay, but in economic terms, it's not a recognized key term.

Workers

Individuals engaged in any form of employment or labor, contributing to the production of goods and services.

Loan

A loan is a sum of money provided by one party to another, under the condition of future repayment with interest, used for personal, business, or financial needs.