Your CEO Has Just Parachuted into Your Annual General Meeting

question 33

Multiple Choice

Your CEO has just parachuted into your annual general meeting and knocked over the sign of the old logo. Then, a new logo rose up from the wreckage. What characteristic of leading positive change is this CEO applying?

• A) Creating irreversible momentum
• B) Instituting symbolic events
• C) Creating a new language
• D) Including passion and principles
• E) Making vision statements interesting

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Definitions:

MC Curve

A graphical representation in economics that shows how the cost to produce one additional unit of a good (marginal cost) changes as production increases.

MC

Marginal Cost, the change in total cost that arises when the quantity produced changes by one unit.

AVC

Average Variable Cost; the total variable cost divided by the quantity of output produced, representing the variable cost per unit.

ATC

Average Total Cost, the per unit cost of production that includes all fixed and variable costs.