New Challenges Created by the Globalization of Markets and Production

question 120

Multiple Choice

New challenges created by the globalization of markets and production force companies to pay increased attention to their ________.

• A) physical facilities
• B) information systems
• C) reputations
• D) all of the above

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Definitions:

Strategic Choices

Decisions made by an organization to determine the direction of its activities, involving the selection of markets, determining competitive positioning, and allocation of resources.

Decentralized Marketing

A marketing strategy where decision-making is distributed among various units or groups within an organization, rather than centralized in a single location.

Creativity

Creativity is the ability to generate or recognize ideas, alternatives, or possibilities that may be useful in solving problems, communicating with others, and entertaining ourselves and others.

Flexibility

denotes the ability to adapt, change, or be modified easily to fit new conditions or circumstances.