Because ________ Share a Common Language and Tend to Share

question 48

Multiple Choice

Because ________ share a common language and tend to share purchasing behaviors related to religious beliefs, marketing to ________ subcultures can sometimes be accomplished with a single marketing campaign.

• A) Hispanics; Hispanic
• B) Chinese; Chinese
• C) Arabs; Arab
• D) Asians; Asian

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Definitions:

Planning

The process of making plans for something, often involving setting goals, identifying steps to achieve those goals, and scheduling tasks.

Specific Purpose

A clear objective or intent behind an action, statement, or document.

Banner Ads

Online advertising in the form of rectangular graphics displayed on web pages.

Charity

An organization or action aimed at providing help and raising money for those in need, often without expecting anything in return.