An Unstructured but In-Depth Interview of a Small Group of Individuals

question 141

Multiple Choice

An unstructured but in-depth interview of a small group of individuals by a moderator to learn the group's attitude about a company or its products is called a ________.

• A) focus group
• B) survey
• C) consumer panel
• D) secondary research

---

Definitions:

Insurance Policy

A contract between an insurer and a policyholder that defines the claims which the insurer is legally required to pay.

Sale of Real Estate

The process of transferring ownership of property from one party to another, involving legal documentation and financial transactions.

Insurance Company's Agent

An insurance company's agent is an individual authorized to sell and manage insurance policies on behalf of an insurance company.

Coinsurance Clause

A provision in insurance policies requiring the policyholder to bear a portion of the costs of a claim, encouraging insured parties to avoid excessive claims.