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Scenario: Gro-Tru Grows to Europe

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Scenario: Gro-Tru Grows To Europe
Gro-Tru, a maker of chemical fertilizers and pesticides, sees enormous growth potential in Central Europe. The company has received several unsolicited inquiries from potential importers in the region, but in most cases, they have expressed difficulty in getting the hard currency to pay for the imports. Alistair Green, vice president for new business development, is exploring how Gro-Tru might meet the needs of the potential market.
-If Gro-Tru exchanged its products directly for other goods or services without the use of money, the transaction would be referred to as ________.


Definitions:

Neural Conduction

The process by which nerve cells (neurons) transmit electrical signals throughout the nervous system.

Dendrites

The branching extensions of neurons that receive electrical messages from other neurons.

Terminal Buttons

The small bulb-like structures at the end of axons in neurons, responsible for releasing neurotransmitters into the synapse.

Complex Network

A network (such as social, biological, or computational) characterized by complex structures and patterns of connections.

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