Scenario: Better Mousetrap Inc

question 34

Multiple Choice

Scenario: Better Mousetrap Inc.
Better Mousetrap Inc. is a manufacturing company that sells pest control products. Recently the company launched an innovative mousetrap with a unique design that has been selling well in the U.S. market. Senior Vice President Marc Wallace, even recommended expanding sales overseas in order to increase company revenues.
-Jack has always handled product returns on a case-by-case basis,but he is often unprepared to deal with too many cases of returns.Which of the following would most likely help Jack increase his repeat business?

• A) continuing with the current system, since it is already well-established
• B) accepting returns but crediting customer accounts slowly to discourage future returns
• C) planning for returns and giving prompt credits to customers
• D) avoiding receiving returns when possible to discourage the loss of revenue

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Definitions:

Social Group

A collection of individuals who interact with each other, share similar characteristics, and collectively have a sense of unity.

Canada

A country located in the northern part of North America, known for its vast landscapes, multicultural diversity, and being the second-largest country by total area.

Immigrant Population

Individuals and communities that have moved from their country of origin to another country, often for reasons such as seeking better opportunities, escaping conflicts, or reuniting with family.

Dominant Culture

Dominant culture refers to the set of cultural practices, beliefs, and values that are widely shared and hold sway within a society, often marginalizing other cultures.