Scenario: Chong's Analysis of International Markets

question 40

Multiple Choice

Scenario: Chong's Analysis of International Markets
John Chong is an inexperienced entrepreneur in global business. He wants to sell his product, Zulu doll, a toy for kids below the age of eight, in every corner of the world. He wants to examine all potential markets but wants to keep his costs low. John has asked you to explain a few things about analyzing international markets.
-When screening a potential market,which of the following would you advise John to do first?

• A) assess the national business environment
• B) select the market
• C) identify basic appeal for markets
• D) measure market potential

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Definitions:

Domestic Violence Shelters

Facilities designed to provide emergency accommodation and support services for individuals fleeing domestic abuse.

Gun Violence

The use of firearms to inflict harm or death on individuals.

Psychological Resilience

The ability of an individual to mentally or emotionally cope with a crisis or to return to pre-crisis status quickly, demonstrating adaptability amidst adversity.

Risk Exposure

refers to the potential to encounter harm or loss, which can vary based on socioeconomic status, location, health, and other factors.