Scenario: Wang's Techno Toys

question 10

Multiple Choice

Scenario: Wang's Techno Toys
Ann Wang has been successfully running Wang's Techno Toys that sells high-tech toys in the domestic market. Continually increasing and stiff competition at home has now forced Wang's Techno Toys to enter international markets through direct exports.
-Which of the following occurs when a company sells its products to buyers in a target market without going through intermediary companies?

• A) direct export
• B) indirect export
• C) contract manufacturing
• D) licensing