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In marketing,advertising is a paid form of communication,done by an identifiable sponsor for the purpose of informing,persuading,influencing or reminding the target market about the product the firm is offering.
Implied Duration
Estimated time that represents how long it takes for the price of a fixed-income investment to be repaid by its internal cash flows.
Business Trust
A legal arrangement where assets are managed by trustees for the benefit of the trust's beneficiaries, often used in business for tax and estate planning.
Assets
Resources owned or controlled by a business, individual, or entity which have value and can be used to meet debts, commitments, or legacies.
Profits
The financial gain obtained when the revenue from a business activity exceeds the expenses, costs, and taxes involved in sustaining the activity.
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