What Is Most Likely Wrong with the Following Mission Statement

question 19

Multiple Choice

 What is most likely wrong with the following mission statement for a store that sells lighting fixtures: "Our mission is to make sure every customer who buys a lighting fixture at our store is 100 percent satisfied with his or her purchase"? 

• A) The mission statement is not specific.
• B) The mission statement is not well framed.
• C) The mission statement does not focus on the product.
• D) The mission statement is not achievable or realistic.

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Definitions:

Violating Expectations

The act of not meeting or going against what was anticipated or regarded as likely by others.

Constructing a Message

The process of creating and formulating a communication intended for a specific audience.

False Information

Incorrect or misleading data, facts, or details that are presented as true despite being untrue.

Support Organizational Policies

Endorsing and upholding the rules, guidelines, and procedures established by an organization.