Examlex
_____ is the most common type of consumer decision process and it is seen in operation in the way consumers purchase most packaged goods.
Acetylcholine
A neurotransmitter in both the peripheral and central nervous system that is involved in muscle activation, heart rate, and memory function.
Cyclic AMP
Cyclic AMP (cAMP) is a second messenger important in many biological processes, serving as a signaling molecule that transduces extracellular signals into cellular responses.
Signal Transduction
Signal Transduction is the process by which a cell converts one kind of signal or stimulus into another, involving a sequence of biochemical reactions inside the cell, which are carried out by enzymes and linked through second messengers.
Reception
In biological terms, it relates to the process by which cells detect and respond to signals from their environment, often involving molecules binding to receptors on the cell surface.
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