Which of the Following Actions Is NOT a Part of a Successful

question 14

Multiple Choice

Which of the following actions is NOT a part of a successful aftermarketing effort?

• A) Establishing and maintaining a customer information file
• B) Monitoring order processing
• C) Ensuring initial proper use of the purchased product or service
• D) Generating leads through cold calling

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Definitions:

Utility

The satisfaction or benefit derived by consumers from consuming goods and services.

Opportunity Cost

The potential benefit that is missed out on when choosing one alternative over another.

Production Possibilities

Production possibilities refer to the different combinations of goods and services that an economy can produce given its available resources and technology, illustrated by the production possibilities frontier (PPF).

Consumer Goods

Products and services that are consumed by individuals or households to satisfy their immediate needs and wants.