Examlex
Formal leaders have legitimate power that is based on their position within the organization.
Concentrated
Focusing resources or efforts on a limited area or segment, often to achieve a more significant impact or deeper understanding.
Niche
A specialized segment of the market for a particular kind of product or service.
Undifferentiated
A marketing strategy where a company markets its product or service to all potential consumers in the same manner, without segmentation.
Competitive Advantage
The unique attributes or capabilities that allow a company to outperform its competitors, creating greater value for its customers.
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