Because Customer Preferences Must Be Considered, ____ Play an Important

question 89

Multiple Choice

Because customer preferences must be considered, ____ play an important role in product-line decisions.

• A) marketing managers
• B) production managers
• C) human resources managers
• D) financial managers
• E) first-line supervisors

---

Definitions:

Implied Warranty

A legal term for the assurance that a product will meet a certain standard of quality and functionality without it being explicitly stated by the seller.

Magnuson-Moss Act

A federal law in the United States aimed at improving consumer protection for goods by setting forth warranties and disclosure requirements.

Statue Of Limitations

Legislation that establishes the maximum period following an occurrence within which legal actions must be commenced.

UCC

Uniform Commercial Code; a comprehensive set of laws governing commercial transactions in the United States, including sales, leases, and secured transactions.