The Two Broad Categories of Buying Behavior Are ____ and ____

question 193

Multiple Choice

The two broad categories of buying behavior are ____ and ____.

• A) psychological; social
• B) consumer; person-specific
• C) consumer; business
• D) government; industrial
• E) consumer; reseller

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Definitions:

Direct Materials

Components that are directly associated with the creation of a specific product.

Direct Labor

The labor costs directly attributable to the production of goods or services, which includes wages paid to workers who physically produce the product.

Manufacturing Overhead

All costs related to the production process that are not direct materials or direct labor, known as indirect expenses.

Period Costs

Expenses that are not directly tied to production activity and are expensed in the period they are incurred.