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The Objectives of Public Relations Are to Create and Maintain

question 76

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The objectives of public relations are to create and maintain a favorable public image.


Definitions:

Intentional Behavior

Actions that are performed with awareness and purpose towards achieving a specific goal.

Illusory Correlation

The tendency to overestimate the link between variables that are related only slightly or not at all.

Hot Hand Player

The belief or phenomenon where a person is perceived to be more likely to succeed in a task (e.g., scoring in sports) because of previous consecutive successes, despite statistical evidence often suggesting randomness.

Coin Flip

A method of making a binary decision or selecting randomly between two options using the outcome of a tossed coin.

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