When Messner and His Colleagues Analyzed Local Network Sports News

question 20

Multiple Choice

When Messner and his colleagues analyzed local network sports news and ESPN Sports Center coverage,they

• A)used data collected through participant observation.
• B)deconstructed narratives and images from the broadcasts.
• C)focused on information collected through in-depth interviews with broadcasters.
• D)used data collected through nonparticipant observation.

---

Definitions:

Basic Research

Research conducted to increase fundamental knowledge and understanding, without a specific practical aim or application.

Applied Research

Research aimed at solving practical problems and improving human life and conditions through direct applications of scientific knowledge.

General Knowledge

Broad, basic information and facts about a wide range of subjects that are considered common understanding.

Labor Productivity

A measure of the economic output produced per unit of labor input.