Which of the Following Is True of Owned Media

question 111

Multiple Choice

Which of the following is true of owned media?

• A)They are more expensive than paid media.
• B)They are less expensive than earned media.
• C)They include TV, print, radio, or display ads used to reach mass markets.
• D)They are controlled by the advertiser.
• E)They result from word-of-mouth, buzz, or publicity.

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Definitions:

Global Economics

The field that analyzes the interconnected economies of the world, including international trade, finance, and market trends.

Developing Countries

Nations with a lower standard of living, undeveloped industrial base, and lower Human Development Index compared to developed countries.

Economic Development

Economic development involves improvements in a variety of indicators such as literacy rates, life expectancy, and poverty rates, leading to an increase in the economic wealth of a society.

Right Hemisphere

The half of the brain that is typically associated with spatial abilities, face recognition, visual imagery, and processing music.