Which of the Following Is a Disadvantage of Deals as a Sales

question 8

Multiple Choice

Which of the following is a disadvantage of deals as a sales promotion tool?

• A)It discourages brand trial.
• B)It increases consumer risk.
• C)It may reduce perception of value.
• D)It fails to retaliate against competitive action.
• E)It increases the cost of the good for the consumer.

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Definitions:

Milgram Experiment

A psychological experiment conducted by Stanley Milgram in the 1960s to study obedience to authority, where participants were instructed to administer electric shocks to another person.

Stanford University Prison Experiment

A psychological study conducted by Philip Zimbardo in 1971 at Stanford University, where students were assigned roles of prisoners and guards to explore the effects of perceived power.

Generalization

Drawing a conclusion about a certain characteristic of a population based on a sample from it.

Logical Support

The provision of reasons or evidence to justify a claim or argument.