Which of the Following Research Methods Is More Cost Effective

question 41

Multiple Choice

Which of the following research methods is more cost effective when compared to other research methods for reaching a large sample of consumers?

• A)Panel research
• B)Experimental research
• C)Survey research
• D)Scanner research
• E)Focus group research

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Definitions:

Firearms

Portable weapons that launch one or more projectiles driven by rapidly expanding high-pressure gas produced chemically by combustion or other means.

Legislation

Laws and statutes that have been formally enacted by a legislative body, which govern the actions of individuals and organizations within the jurisdiction.

CRTC

The Canadian Radio-television and Telecommunications Commission, a governing body regulating broadcasting and telecommunications in Canada.

Licences

Official permissions granted by regulatory authorities allowing individuals or entities to engage in certain regulated activities.