A Purchase Decision Process During Which a Consumer Devotes Considerable

question 91

Multiple Choice

A purchase decision process during which a consumer devotes considerable time and effort to analyzing alternatives, which often occurs when the consumer perceives that the purchase decision entails a great deal of risk is called:

• A)an external locus of control.
• B)limited problem solving.
• C)an internal locus of control.
• D)ritual consumption.
• E)extended problem solving.