A University Publishes a Journal, Which Is Subscribed to by Individuals

question 106

Multiple Choice

A university publishes a journal, which is subscribed to by individuals and bookshops.The editors have recommended $20 as the retail price.The university also maintains that the journal cannot be sold at a discount.The university has threatened to cease the supply to any bookshop that sells for less than the recommended retail price.This is an example of:

• A)price fixing.
• B)price discrimination.
• C)predatory pricing.
• D)referral selling.
• E)resale price maintenance.

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Definitions:

Sensation

The process by which sensory receptors and the nervous system receive and represent stimuli from the environment.

Sense Of Taste

A sensory experience produced by substances in the mouth reacting chemically with taste receptor cells located on the taste buds.

Severely Cold

Describing an extreme low temperature condition that can potentially cause harm or discomfort.

Sensory Adaptation

The method through which sensory receptors decrease in sensitivity to unchanging stimuli as time progresses.