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Merge and Co

question 45

Multiple Choice

Merge and Co. is a grocery chain designed to attract women. It finds that women constitute its biggest buyers, and since more and more women are working and earning good incomes, they are prone to indulging in a variety of foods. Also, to cater to the tastes of women belonging to different ethnic groups, Merge and Co. has positioned a prominent international foods aisle, which highlights Asian, West Indian, Middle Eastern, and Eastern European food products, before the customers reach the central grocery aisles. The food displayed is in keeping with the latest trend of promoting low-calorie, high-nutrition organic products.
-Which of the following has prodded the grocery chain to exclusively cater to the needs of women customers?


Definitions:

Useful Life

The estimated duration of time that an asset is expected to be usable for its intended purpose, affecting depreciation calculations.

Salvage Value

The conjectured remaining value of an asset at the close of its functional lifetime.

Discount Rate

This refers to the interest rate employed in DCF calculations to figure out the present value of upcoming cash flows.

Net Present Value

A financial measure that determines the net present value by subtracting the total outgoing cash flows from the incoming cash flows over a certain time period.

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