Targeting Is the Process of Selecting a Segment to Pursue

question 18

True/False

Targeting is the process of selecting a segment to pursue as a market.

---

Definitions:

Strategize

The action of planning or devising a course of action or policy to achieve a major or overall aim.

Management Teams

Groups of individuals who work together to make decisions and oversee the implementation of those decisions within an organization.

Systems Theory

An interdisciplinary study that examines complex systems in nature, society, and science, emphasizing their components, interrelationships, and the principles guiding overall behavior.

Feedback

Information given to an individual or group about their performance or behavior, intended for guidance and improvement.