In the Boston Consulting Group (BCG)portfolio Analysis, a Product That

question 21

Multiple Choice

In the Boston Consulting Group (BCG) portfolio analysis, a product that serves a low-growth market but has a high market share in the industry is a:

• A)star.
• B)dog.
• C)question mark.
• D)champion.
• E)cash cow.

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Definitions:

Difficult To Test

Describes something that poses challenges or complications when trying to evaluate, measure, or examine its properties or effects.

Unconditional Positive Regard

A concept in psychology where an individual is accepted and loved by another without any conditions or limitations.

Rogers

Refers to Carl Rogers, an influential American psychologist who founded the humanistic approach to psychology.

Theory

A systematic set of ideas intended to explain facts or phenomena, often based on principles independent of the things to be explained.