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Misattribution of arousal
Health Drink
A beverage designed to provide health benefits, including vitamins and minerals, to the consumer beyond a simple nutritional value.
Pharmaceutical Stores
Retail outlets specializing in the sale of medications and other health-related products.
Glocalization
An approach whereby firms achieve global integration while still meeting the demands of local markets.
Economies of Scale
The cost advantage that arises with increased output of a product, resulting in a decrease in fixed and variable costs per unit.
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