Personal Selling Is the Most Appropriate Sales Method When

question 80

Multiple Choice

Personal selling is the most appropriate sales method when:

• A)the margin of sales is low.
• B)the channel system is relatively long.
• C)advertising media provide an effective link with market targets.
• D)features and performance of the products are relatively simple.
• E)final price is negotiated between buyer and seller.

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Definitions:

Political Tactic

Strategies or maneuvers used within organizational or governmental contexts to gain power or advantage.

Team Effectiveness Model

A framework used to evaluate the performance of a team based on factors like cohesion, roles, objectives, and processes.

Goal Accomplishment

The successful achievement of set objectives or targets, often measured by specific performance criteria.

Group's Attractiveness

Group's attractiveness refers to the qualities or attributes of a group that make it appealing or desirable to potential or current members.