_____ Tests Are Used in Order to Determine Whether an Ad

question 7

Multiple Choice

_____ tests are used in order to determine whether an ad or commercial conveys the meaning intended.

• A)Day-after recall
• B)Recognition
• C)Inquiry
• D)Comprehension
• E)Portfolio

---

Definitions:

Acronym-Filled Language

A style of communication densely populated with acronyms, often specific to a particular industry or group, which can obscure meaning for outsiders.

Conversational Tone

a writing or speaking style that is informal and friendly, mimicking everyday spoken language to foster a more personal connection with the audience.

Formal Tone

A style of communication characterized by a more serious and respectful manner, often used in professional or academic contexts.

Sender

The individual, group, or organization responsible for initiating a message in the communication process.