One of the Main Disadvantages of Publicity Is the

question 103

Multiple Choice

One of the main disadvantages of publicity is the

• A)lack of control over the information conveyed.
• B)low credibility it offers.
• C)lack of support that is often shown by the media.
• D)lack of confidence people have in such information.
• E)minimal frequency of exposure that it generates.

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Definitions:

Balanced Scorecard

A strategic planning and management system used to align business activities with the vision and strategy of the organization, track performance against strategic goals, and improve internal and external communications.

Global Reporting Initiative

An international organization that helps businesses and governments worldwide understand and communicate their impact on critical sustainability issues.

Strategic Performance Measurement System

A framework to track and evaluate an organization's performance against its long-term strategic goals.

Performance Measurement System

A performance measurement system is a set of metrics used to quantitatively gauge an organization's performance over time towards its goals.