Examlex
Which of the following source characteristics is likely to suffer when a celebrity endorses too many products and is seen too often by consumers?
Expectations
Beliefs or forecasts about what will happen in the future or about how someone should behave.
Social Categorization
The process of classifying individuals into groups based on shared characteristics such as race, gender, age, etc.
Innately Programmed
Characteristics, behaviors, or instincts that are hard-wired into an organism at birth.
Self-fulfilling Prophecies
Predictions that directly or indirectly cause themselves to become true.
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