Which of the Following Is True of the Role of an Advertising

question 119

Multiple Choice

Which of the following is true of the role of an advertising manager, under a centralized management system?

• A)It includes budgeting and planning media schedule.
• B)It primarily involves checking the accuracy of financial reports and records.
• C)It includes employee compensation management.
• D)It involves administering the firm's sales and sales promotion programs.
• E)It ensures that day-to-day sales targets are met.

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Definitions:

Political Power

The ability or authority to influence or control the actions and policies of a government or organization.

Ethnocentrism

The belief in the inherent superiority of one's own ethnic group or culture, often at the expense of valuing other groups.

Culturally Adaptive

This term describes the capacity of individuals or groups to change and evolve their behaviors, practices, and beliefs to fit into varying cultural contexts.

Psychological Needs

Essential emotional or psychological requirements for well-being and proper development, including needs for belonging, esteem, and self-actualization.