Which of the Following Is NOT One of the Ten

question 49

Multiple Choice

Which of the following is NOT one of the ten questions suggested for use in evaluating public relations plans?

• A)Does the plan include analysis of recent editorial coverage?
• B)Do the PR people understand the product's strengths and weaknesses?
• C)Is the plan acceptable to marketing?
• D)Are the objectives specific and measurable?
• E)Does the program clearly describe what the PR activity will be and how it will benefit the company?

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Definitions:

Multi-systemic Therapy

An intensive family- and community-based treatment that addresses the multiple determinants of serious antisocial behavior in juveniles.

Oppositional Defiant Disorder (ODD)

A clinical diagnosis given to children who display extreme disobedient behavior, including tantrums, arguing with adults, and acting spitefully.

Behavioral Strategies

Techniques used to change potentially self-destructive or unhealthy behaviors through a step-by-step process.

Medication

Substances used to diagnose, treat, or prevent disease and improve health, often prescribed by healthcare professionals.