The Ad for TDAmeritrade Investment Company States the Company Is

question 52

Multiple Choice

The ad for TDAmeritrade investment company states the company is "Ranked #1 by SmartMoney Magazine for the Do-It-Yourself Investor." The ad is using a(n) _____ appeal.

• A)emotional
• B)competitive advantage
• C)popularity
• D)favorable price
• E)transformational

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Definitions:

Brain's Cortex

The outer layer of the cerebrum, involved in high-level brain functions such as thought, language, memory, and consciousness.

Endorphins

Natural chemicals in the body that interact with brain receptors to reduce pain and stimulate feelings of pleasure or euphoria.

Heroin

An opioid drug made from morphine, a natural substance taken from the seed pod of various opium poppy plants, which is highly addictive and illegal.

Effects

Changes that result from specific actions or causes.